BROWNSBURG, Ind. (April 27, 2021) – Leah Pruett’s Top Fuel dragster will feature a brand-new look this weekend at Atlanta Dragway. Whisps Cheese Crisps, the snack company that’s on a mission to bring premium, quality cheese to consumers nationwide, will adorn Pruett’s 11,000-horsepower machine as its primary sponsor at the NHRA Southern Nationals outside of Atlanta.
Pruett, an eight-time Top Fuel winner, is no stranger to success at Atlanta Dragway. In 2018, she claimed the Southern Nationals Wally trophy, and in 2015, it was where she recorded her career-first runner-up finish. At this weekend’s race, which is slated to be the NHRA’s final event at the Commerce, Ga. facility, Pruett aims to close out the series’ last outing at Atlanta Dragway by driving her Whisps Cheese Crisps Top Fuel dragster to the winner’s circle.
“Being able to represent one of my favorite snacks on the track is awesome,” remarked the health-conscious Pruett. “The light, crunchy Whisps Cheese Crisps were already a part of my go-to snack selection since they’re deliciously low carb, high protein, and gluten-free. They always beat even my cheesiest cravings.
“I’ve made a lot of great memories at Atlanta Dragway,” added the former Atlanta resident, who called The Peach State home in 2011 and 2012. “From working as a crew person to relentlessly racing Pro Mods there during the week to debuting as a Don Schumacher Racing driver in 2016, and then, of course, my first Atlanta win in 2018, I expect to keep that track in my favorable thoughts. I can’t wait to get our Whisps machine dialed in and hopefully make another great Commerce memory with one of my favorite snacks on-board this weekend.”
In addition to representing Whisps on the track, Don Schumacher Racing will be serving Whisps Cheese Crisps in its VIP hospitality tents throughout the weekend. Made with 100% real cheese and select premium spices, all Whisps are baked and not fried, delivering a high-quality and delicious snacking experience for DSR’s guests.
"Our partnership with Menards and Don Schumacher Racing Company will introduce Whisps, one of the best-selling cheese snacks in the U.S., to a whole new audience that craves a delicious, convenient snack on-the-go," said Katie Nahoum, SVP of Marketing for Whisps. "As a female-led company committed to increasing women's visibility in leadership roles, we're particularly excited to partner with Leah Pruett, and display our support on her 330-mph race car."
NHRA fans can find Whisps at all 346 nationwide Menards locations, or by visiting https://whisps.com/pages/find-stores.
|About Don Schumacher Racing:
Established in 1998 as a single-car Top Fuel team, Don Schumacher Racing (DSR) has grown to become the winningest organization in NHRA Drag Racing history, and further cemented its position as one of motorsports’ elite teams when it surpassed the ‘350 wins’ milestone during the 2020 season. DSR owns 18 world championships in three different NHRA categories, and including hall-of-fame team owner Don Schumacher’s five NHRA Funny Car triumphs from the 1970s, DSR has been successful in capturing 358 national event victories overall.
Headquartered in Brownsburg, Indiana, DSR fields four professional teams competing in the NHRA Camping World Drag Racing Series. Three-time world champion Antron Brown, and double-duty driver Leah Pruett headline DSR’s Top Fuel dragster team. DSR’s two Dodge Charger SRT Hellcat Funny Cars are driven by 2016 Funny Car world champion Ron Capps, and Matt Hagan, who earned his third NHRA series title in 2020.
DSR also campaigns two entries in the Factory Stock Showdown Series. The duo of DSR Dodge Drag Paks is piloted by Pruett, the 2018 series champion, and former Pro Stock racer Mark Pawuk.
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